Eva's Product Management DiaryWhy and how do you carry out a customer field studyIf you’ve explored all methods to gain a solid understanding of your customers, i.e. 1:1 interviews, group interviews, and workshops, but…Apr 28Apr 28
Eva's Product Management DiaryBalancing Discovery and Rapid Iteration: A Real-World ExampleThis article is originally written for airfocus blog.Apr 23Apr 23
Eva's Product Management DiaryRetire a legacy product IV: the transition periodA customers once approached me, asking a question that seemed very simple and yet out of the blue “I used to have this filter X. Where is…Apr 71Apr 71
Eva's Product Management DiaryRetire a legacy product III: accounts and contractsFor the second time, my VPN provider has cancelled the product packages I subscribed for, and replaced with alternatives at a premium.Mar 91Mar 91
Eva's Product Management DiaryRetire a legacy product II: getting internal buy-inWhen developing a product, we can iterate and pivot. However, discontinuing a product that hundreds of B2B customers are actively using is…Feb 24Feb 24
Eva's Product Management DiaryRetire a legacy product I: jobs, people, complexity, and desired outcomeThis is the first post of a series where I’ll discuss 4 bits and pieces of retiring a legacy product:Feb 171Feb 171
Eva's Product Management DiaryWhy is it difficult to reflect tech debt on the balance sheetSpelling out the cost of technical debt in a financial sense is crucial for several reasons:Feb 10Feb 10
Eva's Product Management DiarySo you don’t like to work with SalesIn the product management world, if you dare to say you listen to Sales, god forbit, all of a sudden you’re disempowered, feature factory…Jan 27Jan 27
Eva's Product Management DiaryIf PM can be replaced. Who’s next?A new trend had began with many saying — there won’t be product managers in the future, as it will be replaced by candid Engineers and…Jan 212Jan 212
Eva's Product Management DiaryEffectively tell a customer story in 1 min, using 3 AI toolsTools mentioned: ChatGPT, Playground.com and Invideo.io.Jan 191Jan 191
